When to Hire an Influencer?
Working paperWe study when a seller hires a paid influencer, what the influencer can credibly communicate, and how hiring affects prices and welfare.
PhD Candidate
Yushan Meng
Chair of Microeconomic Theory
University of Konstanz
I am a doctoral researcher in economics at the University of Konstanz, supervised by Prof. Susanne Goldlücke and Prof. Bernhard Kasberger. My research interests are applied microeconomic theory, industrial organization, and information design.
Research
Current work
Return Policy with Naive Consumers
Working paperWe study price and quality competition when some consumers mistake inferior products for superior ones and can return mistaken purchases.
Persuade before Evidence
Work in progressWe study how media power shapes costly evidence acquisition in a disclosure game with competing senders.